The new traceability scheme, the Livestock Information Service (LIS) is designed to improve traceability and increase visibility for processors when the UK leaves the EU next year. The scheme uses electronic ID tags and is designed to bring together animals all over the country into a single database. The information held within it will allow processors to predict the volume of animals coming through their plants at any given point in the year, information which is also vital for butchers and retailers as the ability to see the stock levels through the coming year could help stabilise prices.
Nick Allen, chief executive of the British Meat Processors Association, started the project four years ago with John Cross, chairman of the Traceability Design User Group (of which the BMPA is a member). He said “I’m very proud that the work John Cross and I started… has now become a reality… the new Livestock Information Service will put Britain at the forefront of farm-to-fork traceability and cement our position as one of the world’s best food producing nations.”
Getting consumers behind the scheme, even just at a level of awareness of the process, will be instrumental in educating consumers to buy British after Brexit, and while the majority of consumers intend to buy British, the traceability scheme means they can be confident in the quality of the meat they buy.